Blog Entry # 5.4 - TVA PSA 3

Campaign Title: Public Transportation Takes us There

Advertisement Title: Go Green. Go Public.

Web Address:http://www.publictransportation.org/contact/go_green/default.asp

What was the target audience of the PSA?

For people that want to go green, but still live their life normally.

What social benefit was promoted by the PSA?

The social benefit that was promoted was that there is different ways of going green, without going to extremes.

What was the “tag line” of the PSA?

Go Green. Go Public

What organization sponsors this PSA?

Describe what is shown/happens in the PSA

In the PSA a a woman's quote is being shown and she says that she went green by not showering, but she lost her boyfriend.

Describe what makes this PSA memorable.

This PSa is Memorable because of the way she is presented and the things she is doing to go green.